China’s ‘predatory pricing’ hurting Indian Industry

Origami Dragon by Origamiancy

From FT: HT Economists View

India’s Federation of Chambers of Commerce and Industry said on Sunday that a survey of 110 small and medium-sized manufacturers found that about two-thirds had suffered a serious erosion of their Indian market share over the past year, because of cheaper Chinese products.

In its statement, FICCI said the Chinese imports were between 10 and 70 per cent cheaper than comparable Indian products, a price differential that it said was “huge and difficult to explain”. Amit Mitra, the FICCI’s secretary-general, said Indian industries were being hurt by “typical Chinese predatory pricing” intended to drive rivals out of business so that Chinese companies could capture the market – and then raise prices to more normal levels.

Customer’s Perspective

While Chinese manufacturing is structurally cheaper than Indian manufacturing, the cost advantage doesn’t explain the difference in price alone. In most cases, if it is cheaper, then it is poor quality as well.

Most customers know about the cheap quality and if they are still buying, that means the difference in quality doesn’t matter to them.

This is true for things like decorative lights that need to be used once a year for Christmas or Diwali. Since, you have to use it just once in a year; it doesn’t matter if it doesn’t work after that. Our family works on that philosophy and I am sure many others do too.

Customers seek quality in things that are slightly more durable in nature. Like a mobile phone, you really don’t want a cheap mobile phone, if you have to replace it every three months and that is where quality matters. Same is true for washing machines and televisions and probably that is the reason you don’t see a lot of TV or Washing Machine manufacturers complain about Chinese competition.

Manufacturer’s Perspective

From the perspective of manufacturers; not all manufacturers complain about Chinese competition. When the ban on Chinese toys was imposed, a lot of Indian manufacturers complained about it. They were sourcing from Chinese companies and then branding it under their own names or assembling the final goods and selling it. So, because of the ban, they were not able to source goods from China and then resell them and it hampered their business too. So, in that respect, the FICCI statement just shows one side of the story.

Protectionism

Indian companies are competing with multinationals many times their size in global markets. They are doing well in difficult markets and some have even set up shop in China. During recessionary times, it is tempting to fall back on protectionist measures, and countries all over the world are doing it. There is no reason to protect industries at home, if we want to develop a sector that can compete at the global level.

Rationalizing labor laws, providing tax incentives and improving infrastructure are the right ways to compete with China and not protectionist garbage.

Guest Post at the Digerati Life on Groupthink

Tony left a comment on the Interview with Weakonomics. Here is what he said:

A great interview, thanks.

I have a similar point of view (I was a UK bank insider until the end of 2007) and can tell the same story: there was a “groupthink” that residential (and commercial) property would keep rising in value indefinetely – it didn’t matter if a borrower defaulted on their loan as the bank could easily resell the property and clear the debts. EVERYONE was responsible: bankers wanted their bonuses, shareholders wanted more dividends and ever increasing capital growth, home owners and property investors (speculators may be a better word) wanted more and more growth, the Government were happy to collect more taxes from the illusory growth, and we all kept borrowing (either against property or on credit cards etc). TV programmes, newspaper articles and dinner party conversations all said that you were mad if you didn’t borrow as much as possible (insane amounts) to invest in property! The “bubble burst”, “the wheels fell off”, but the Government and the banks have learnt nothing and just want to get the same mad process going again.

I suspect that the USA is rushing to do the same. More regulation won’t help if the drive from the top is to print money, lend more get a real estate boom going!

That comment prompted me to think and research about “Groupthink” and the result was this post about groupthink on The Digerati Life. Be sure to check it out.

The Big Bing Theory

Image by Chee Meng Au Yong

IBM had total revenues of 103.6 billion dollars in 2008, so I was a little surprised when a friend who works there told me that his division was trying very hard to establish their presence in a segment that had a total market of about a billion dollars.

I asked him – isn’t this small change for IBM and even if they managed 100% market share, wouldn’t it still be tiny and totally not worth their time to focus on this market?

He used that famous hockey quote on me:

“I skate to where the puck is going to be, not where it has been.”

He told me that IBM dominated the Mainframe era, which ruled the first wave of the computing world.

But, when the world moved on from Mainframes to PCs – IBM was not able to dominate the market in a way Microsoft did. And remember, Microsoft doesn’t even make PCs. IBM had more muscle than Microsoft, but it couldn’t take much advantage of that.

Then they missed another wave that came with unknown companies like Google and Amazon reshaping the industry and dominating the Internet.

IBM is a giant, which is quite innovative for its size and has taken bold decisions in the past. A few years ago, it sold its PC business to Lenovo and exited out of the low – margin hardware business.

More than anything else, it was a strategic move that showed that IBM didn’t believe that personal computers were going to be the heart of the next wave or will even be able to avoid commoditization.

So, it exited the business while it still made money for them, but still focuses on businesses that are quite small today, but may grow in leaps and bounds in the future.

The trouble is that they don’t know which area is going to grow (nor does anyone else with certainty). So, they have to try and spread across various segments and hope that they are not left behind.

The recent launch of Bing and the 100 million dollars or so Microsoft has spent promoting it, has raised quite a lot of criticism.

I think the underlying thinking behind Bing’s big ticket spending and IBMs focus on small markets are the same.

Establishing presence in technologies that might shape the future of the industry they are in. 100 million might sound like a lot of money, but for these companies it is small change and if it works out – it could mean a big bing for their buck.

Interesting Reads 13 June 2009

Here are some interesting articles that I came across this week.

Articles:

Carnivals

Would you fire me?

Moral Compass by psd

A group of students at the Harvard Business School took an oath to be ethical. It was voluntary and the idea came from the students, not from the school itself. Most people who heard about this thought it was ridiculous and in some way or the other took a moral high ground and made fun of these guys (which is what I did, too). Later in the evening, this reminded me of an incident that happened a few years ago.

In India, brokerage is calculated as a percentage of the stock price. When your statement comes at the end of the month, the headline figure is the price at which you bought or sold. Within that price, there is the component of brokerage, but you need to make a little extra effort to see how much brokerage you paid.

If I manage your money and know that you are not going to make the extra effort, I could transact multiple trades for you in a month; make a small profit or loss and rack up big brokerage fees for myself.

If I have ten accounts like this, I can make a steady stream of money on the volumes and no one will ever find out what I am doing. In a bull run, a few stocks that are steadily going up will make you money (at least on paper) and you will ignore the trade volume in your other stocks. In a bear market, everyone is losing money, so you will not blame me beyond my incompetence.

I know someone who did exactly this, and got fired (eventually). I can tell you that it was not because he was unethical, but because he killed the goose that laid the golden egg. He grew in confidence and eventually the volumes became so high, that his boss said that it’s only a matter of time a customer discovered it and he fired him before that could happen.

A. Now, the question is, if you were my customer, would you get rid of me as soon as you figured out what I was doing?

    Now consider this, everything is the same as above, but I am doing it out of incompetence and not out of greed. Meaning, I really do believe that I can make money for you by trading, but in reality, I am not a good trader and I am not able to make any money for you by trading. Sure, I am making a lot in brokerage for my firm, but that is just incidental.

    B. Would you get rid of me now?

      What if I make a lot of money for you trading, better than all the other brokers you had in your past. You know I have a consistent track record and it’s not a fluke. You take me out to celebrate; I have a little too much to drink and blurt out that all those trades I made just for the brokerages didn’t do much damage after all.

      C.Would you get rid of me now?

        If you had no trouble answering A & B, but had to think about C, then give the Harvard guys a break.

        Oil ETF List

        After gold ETFs, I thought I’d create an oil ETF list too. So, here is a comprehensive list of oil ETFs.

        Oil ETF that own Oil Stocks

        1. Oil Service HOLDRS T (OIH): The OIH ETF owns stocks of companies in the oil industry. These companies are engaged in provided drilling, well site management and other related products and services.

        2. iShares Dow Jones U.S. Oil & Gas Exploration & Production Index Fund (IEO): This oil ETF owns the stocks companies in the Dow Jones US Oil and Gas Index. The top holding of this ETF is Occidental Petroleum Corp. You can see the other holdings at this link.

        3. iShares Dow Jones US Oil Equipment  & Services (IEZ): This ETF is not exactly an oil ETF but it holds the stocks of companies that manufacture oil equipment or provide oil services. The top holding of this ETF is Schlumberger Co. Ltd. You can click here to view the top holdings of this ETF.

        4. SPDR S&P Oil & Gas Equipment & Services (XES): This oil ETF is like IEZ and its top holding is Schlumberger as well. You can click here to view all the top holdings.

        5. SPDR S&P Oil & Gas Exploration & Production (XOP): This oil ETF is owns stock in the oil and gas exploration business. Its top holding in Exxon Mobil and you can see its top holdings here.

        Oil ETF that own Future Contracts

        6. United States Oil (USO): USO is one of the more popular oil ETFs, which tracks the price of West Texas Intermediate light, sweet crude. The ETF invests in future contracts and options in order to track these prices.

        7. United States Heating Oil (UHN): This oil ETF invests in future contracts and options in order to track the prices of heating oil delivered at the New York harbor

        8. United States 12 Month Oil (USL): This oil ETF tracks the changes to the light, sweet crude oil delivered to Cushing, Oklahoma, as measured by the changes in the average of the prices of 12 Futures Contracts on crude oil. It does that by owning oil futures contracts and other oil related futures, forwards, and swap contracts.

        9. iPath S&P GSCI Crude Oil Total Return Index ETN (OIL): This is an ETN and not a ETF, which tracks the return of West Texas Intermediate (WTI) crude oil futures contract.

        10. PowerShares DB Crude Oil Long ETN (OLO): This ETN is designed to track the return of Deutsche Bank Liquid Commodity Index, which in turn tracks crude oil futures contracts and US 3 month T Bill contracts.

        Short Oil ETF

        11. PowerShares DB Crude Oil Short ETN (SZO): This ETN will go up when oil goes down and will track the inverse of Deutsche Bank Liquid Commodity Index.

        12. PowerShares DB Crude Oil Double Short Exchange Traded Note (DTO): This ETN will go up twice as much as the price of oil goes down, as measured by the Deutsche Bank Liquid Commodity Index

        13. ProShares UltraShort DJ-UBS Crude Oil (SCO): This fund seeks daily investment results, that correspond to twice the opposite of the daily performance of The Dow Jones-UBS Crude Oil Sub-Index.

        Double Oil ETF

        14. The PowerShares DB Crude Oil Double Long ETN (DXO): This ETN goes up twice as much as the price of oil, as reflected by the Deutsche Bank Liquid Commodity Index.

        15. ProShares Ultra DJ-UBS Crude Oil (UCO): This ETF seeks daily investment results that correspond to twice the daily performance of the Dow Jones-UBS Crude Oil Sub-Index.

        Terminated Oil ETF

        I came across the fact that two oil ETFs – Macroshares Up and Macroshares Down have been terminated because their deposits dwindled to less than 50 million dollars, and I thought a few people might be interested in knowing this too (actually I had spent time researching it and didn’t want that effort to go waste).

        Interview: TIE from The Finance Buff

        Update: The Incidental Economist now has his own blog and it can be found here.

        The Incidental Economist (TIE) blogs on The Finance Buff, a blog that I have been following for quite long now.  I am really happy to present his interview and since he is a Health Economist, I thought it would be great to ask him questions on the current state of healthcare and his thoughts on the reforms process.

        His answers were really quite insightful and I learned a lot. If you have any follow up questions or thoughts, please leave them in the comments here or at The Finance Buff, and TIE will be happy to respond to you.

        Here is the interview and please consider subscribing to his feed.

        Q1. Most people blog on their own and so in that respect you are quite different because you blog on The Finance Buff’s site. What is the story behind this?

        I’ve subscribed to The Finance Buff’s (TFB’s) RSS feed for over a year and had interacted with him on the Bogleheads Investment Forum. In March 2009 he asked me for some ideas on naming his new bond website: Explore Bonds. In our exchanges I also suggested edits to a few of his posts. I guess he was appreciative because he invited me to submit to his blog. As for his side of the story, I only know what he wrote in his introduction of me to his readers.

        Until this year I had never blogged, but I have always enjoyed writing. TFB put the blogging idea in my head, and co-blogging with him is fun. Plus, I benefit from TFB’s existing readership, and he takes care of all the technical details. I just get to sit back and write. It’s a nice arrangement for me.

        Q2. One of the things that I find odd with the current health care system is that if I go to a doctor and they give me a bill of 300 dollars, I will have to pay that entire amount. But, when they present it to my insurer, they pay much less than that. How did such a system evolve and do you think this is something that should be fixed?

        It’s classic bulk purchasing: large insurers get volume discounts. This is as it should be. The same phenomenon exists in many other markets. The bigger the insurer (the more policyholders) the more negotiating leverage it has with providers. Providers team up too (e.g. hospital networks) to gain bargaining power themselves. It’s a market power duel. I wrote a bit about this in two responses to reader comments to one of my posts.

        I do not think we can or should fix this element of the system. We want insurers with market power to negotiate good prices on our behalf. What we should strive for is to have everyone covered by a sizeable insurer. But, if insurers get too large and powerful they may negotiate low prices from providers but not pass the savings on to policyholders. So, we don’t want insurers to be too powerful. We want competition among insurers, but not so much as to dilute their bargaining power with providers. Tricky!

        Q3. The current plans for healthcare reform seem to be a little vague to people who are not very intimate with the industry, can you shed some light on the actions that will be taken in the next few years to reduce healthcare costs?

        A lot of things may happen in the next few years but not all of them will reduce costs. Legislation is still being debated and developed in Congress so we don’t know what will happen. Though it is now a little bit out of date my post titled “Enter: Health Reform” reviews some of the ideas and issues Congress is considering.

        Having said that, it seems likely that the following may be included in whatever passes Congress (if anything does): funding and incentives for health information technology (e.g. electronic medical records), encouragement through financial incentives or regulation of preventive services, funding for comparative effectiveness research (comparing treatments to each other rather than to placebo), provider efficiency incentives (to reduce unnecessary treatment), and reforms to Medicare.

        The order in which I listed those reforms is from least effective to most effective in cost reduction. I do not think electronic medical records or more preventative care services will have any significant downward force on costs. In fact, they may increase our national health expenditures. On the other hand, I am certain that changes in payments to private Medicare plans (Medicare Advantage plans) will reduce the federal health care budget.

        Another notion of costs is that borne by the individual. What might reduce premiums that non-elderly Americans pay for health care coverage? One thing likely to help are small group reforms, changes to the way in which individuals without access to employer coverage can buy health insurance. There is a lot of room for improvement in that market.

        Q4. As far as healthcare reform is concerned, what do you think is low hanging fruit? What do you think can be easily achieved and give a big bang for the buck?

        What gives the most bang for the buck is not easily achieved. Every dollar saved is a dollar from someone’s pocket. Hence, the political challenges. The cost-saving proposals that represent one-time shifts in the level of health spending are, in general, easier to achieve than those that aim to adjust the rate of increase in health expenditures.

        A recent Washington Post article Using Value to Curb Health Costs (Alain Enthoven and Denis Cortese) addressed this issue well. I agree with the authors that the most effective way to reduce the rate of increase in expenditures is to change incentives and to erect barriers to inefficient care. Methods to do that include managed care (i.e. requirement of doctor referrals) and increasing patient cost sharing (to motivate patient price sensitivity). But we know patients hate these ideas. They’re bitter pills. One day we may have to swallow them.

        Meanwhile, as mentioned above, it is easy to predict savings due to changes in how private Medicare plans are paid. However, those savings will only shift the level of spending, not affect the rate of growth. So this reform alone is not a long-term solution. And small group reform is more likely to reduce premiums for some Americans but raise health spending overall.

        Q5. What would be the most difficult to achieve?

        I think the biggest challenge on the cost front is preventing providers from gaming the system to increase their revenue. (For an excellent view of provider incentives see Atul Gawande’s recent New Yorker article “The Cost Conundrum.”)

        Politically, everything is difficult when it comes to health reform. Right now the biggest fights are over: (1) the form of a public plan or if there should be one, and (2) the extent to which employer-based health insurance should be subject to income tax (from which it is now exempt). I expect fights over these issues to continue into the summer. I’ll be watching, and blogging.

        I really enjoyed doing this interview and would like to interview other bloggers as well. If you are interested, please get in touch with me using the contact form.  I hope readers found this good too, please leave comments to let us know.

        Upcoming Interview: TIE from The Finance Buff

        The Finance Buff is an economics, investing and finance blog that I enjoy reading quite a bit. The posts are involved and in depth, and are generally quite insightful.

        There are two authors on The Finance Buff — The Incidental Economist (TIE) and The Finance Buff (TFB).  I am happy to announce that we will host an interview with TIE tomorrow.

        A little bit from his About:

        I’m a health economist with an educational background in physics and engineering. After receiving my Ph.D. in statistical and applied mathematics I decided to apply my skills to an area relevant to policy. On my first job I spent four years at a research and consulting firm conducting policy evaluations for federal and state health agencies. I now have a joint appointment at a major research university and a federal government department, and I study economic issues pertaining US health care policy.

        Given his expertise and experience, I thought it was best to ask him a few questions on healthcare and get his perspective on some current healthcare issues. The answers were quite insightful and I learned quite a bit from them. The interview will be up tomorrow, so do come back for it.

        Here are two of my favorite posts from The Finance Buff. You can subscribe to their feed here.

        Reliance Infrastructure Mutual Fund NFO

        The Reliance Infrastructure Mutual Fund will primarily invest in shares of infrastructure companies in India. It will have at least 65% of its assets invested in shares of infrastructure companies and the balance in debt instruments. It will also invest in derivative instruments for hedging and rebalancing purposes.

        The fund aims to capitalize on the fact that the infrastructure sector in India is lagging investments and is a focus area for the government to allow the economy to continue on its growth path and add momentum to the economic development.

        The fund will invest in infrastructure and infrastructure related companies, but there is one thing that you need to be aware of.

        Banks, financial institutions and such, which lend to this sector, also come under this category and the mutual fund may invest in such companies also. This is not a good or bad thing – just something to keep in mind. Most investors don’t equate a financing company with infrastructure and so are sometimes surprised when they hear that their infrastructure mutual fund holds State Bank of India or some other such bank or finance company.

        Here is a list of sectors that the fund may invest in (from their prospectus): At first glance it may occur to you that the Reliance mutual fund will invest most of its assets in Airport, then Banks, then Cement and so on (which is what I felt), but this is not true. This is just a list of indicative sectors and is not in any particular order.

        1. Airports
        2. Banks, Financial Institutions and Term Lending institutions.
        3. Cement
        4. Coal
        5. Construction
        6. Electrical and Electric Component
        7. Engineering
        8. Energy
        9. Industry Capital Goods
        10. Metals and Minerals
        11. Ports
        12. Power and Power equipment
        13. Road and Railways
        14. Telecom
        15. Transportation
        16. Urban Infrastructure
        17. Mining
        18. Aluminum

        Reliance Infrastructure Fund Manager

        Mr. Sunil Singhania is the fund manager; he is a B.Com, CFA and has 11 years of experience in the capital markets. He also manages the Reliance Growth Fund, Reliance Equity Fund, Reliance Long Term Equity Fund, Reliance Diversified Power Sector Fund and Reliance Banking Fund.

        Entry Load of Reliance Infrastructure Mutual Fund

        • Subscription below Rs. 2 Crores: 2.25%
        • Between Rs. 2 and 5 Crores: 1.25%
        • Above Rs. 5 Crores: Nil

        Exit Load of Reliance Infrastructure Mutual Fund

        • 1% if redeemed within a year of allotment
        • Nil if redeemed after a year of allotment
        • Nil if subscription is more than Rs. 5 crores

        Minimum Application Amount for Retail Investors

        The minimum investment needed is Rs.5000 and if you want to invest additional money then you must invest a minimum of Rs.1000.

        Plans offered by Reliance Infrastructure Mutual Fund

        There are two types of plans in this fund:

        1. Growth Plan and
        2. Dividend Plan

        The growth plan is meant for people who are not looking for regular dividend payouts from the mutual fund and the income from their funds will be reinvested in the fund. The Dividend plan on the other hand will give you dividend income (when the fund declares dividends). There is a dividend reinvestment plan also where the fund will reinvest your dividends to buy more units of the mutual fund.

        How to Invest in the Reliance Infrastructure Mutual Fund NFO

        If you have an online brokerage account like icicidirect.com, you can invest in this fund through them. You can also invest by filling out this form and submitting it in HDFC or Axis bank branches.

        Tax Rates

        The dividends are tax free in the hands of resident Indian investors. Similarly, there is no tax on long term capital gains. There is a 15% tax on short term capital gains of the scheme.

        Disclosure: I will not be applying for this mutual fund. This is not a buy or sell recommendation for this fund, just a summary of it and my personal thoughts on it. If you are planning to buy or sell, please take advice specific to your financial situation and portfolio.

        This site has regular features about IPOs, FDs and other investment ideas, if you would like to get that content by email, please click here.

        Useful Resources

        Last week, I found a couple of useful resources through the blogosphere.

        The first one is info about a job search engine called Indeed.com, which looks and feels like Google and is meant for job searches. I came across this via The Dough Roller, and you can find info about it here.

        The second resource is this budget planning spreadsheet, which has been created by Budgets are Sexy and can be found at this post at Five Cent Nickel.  If you are not using anything to budget, then this can be a good start, but I myself found that I would have had to customize it a lot in order to make it useful for me.